BRIEFING
Design a subscription box brand and product line dedicated to a character trait, interest or hobby that no-one would ever dream of you having or enjoying.
What is something that makes you weird?
SOLUTION
Gothic, rebellious and proud.
These are the terms that define this vampiric lifestyle gift box. Lilith's Luxury, inspired by the late 1800s victorian-era and the 1991 “The Addams Family” movie, is a subscription box brand that implicates real blood-infused product into their tailored luxurious, high-fashion and trendy style facade.
Buy at your own risk.
Art Direction
Branding
Packaging Design
ROLES
Gold Packaging Addy Winner 2023
Silver Logo Addy Winner 2023
Art Direction: Sarah-Marie Sosa